When I went on YouTube to watch the following Target Women, this ad played before my video. Featuring blatant lines about "what women want," I was amazed at the irony of featuring such a guilty ad before a video devoted to analyzing and mocking them. Anyways, Lady Friends!
"We're all part of the sisterhood of shoe lovers." I think what makes the "lady friends" sales pitch particularly insidious is that it reduces women and female friendship to a product obsessed pitch session. From cooking to candles, the ladies are chastising their friends and keeping them in the cult of true consumer womanhood. Also, the part where Sarah Haskins laughs like a crazy person at 1:00 is genius.
No comments:
Post a Comment